Sesa - Adaptable transport
Brief
Despite infrastructure growth in Ghana’s cities, rural areas remain cut off by poor or missing roads. This limits access to education, healthcare, and markets. A compact, durable transport solution is urgently needed to handle off-road terrain and reconnect villages to vital services and opportunities.
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RESEARCH
Current Issues
Rural Ghana faces a growing mobility crisis. While cities like Accra are expanding public transit, with 440 new buses expected annually through 2027, villages remain isolated by poor roads and limited transport. Most families, averaging 3.8 people and with a median age of 21, rely on unstable Tro-Tros or motorcycles, both ill-suited for rough terrain. This lack of reliable transport restricts access to schools, clinics, and markets, deepening inequality as rural residents pay high, inconsistent fares. There’s a clear need for a compact, affordable vehicle that can safely carry families and cargo across tough roads year-round, reconnecting communities to vital services and opportunities.
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RESEARCH
User Profile
Focusing on rural villages near Kumasi, where my parents are from, I based my ideal user on a typical family of 3–4 people—usually a parent with 1–2 children and a manual labor job. The user persona helped identify key needs, challenges, and motivations. A journey map was created to visualize Kwame’s trip from his village to a wedding in Accra, capturing his emotions, decisions, and actions. This process revealed critical touchpoints—like route planning, comfort, and terrain readiness—that informed a more intuitive, user-centered design.
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IDEATION
Ideation & Moodboard
The mood board blended futuristic mobility with rugged off-road aesthetics, using clean lines and protective shells to convey simplicity, safety, and durability. Exposed mechanics and contrasting materials added a balance of lightness and strength. Ideation sketches explored different forms and functions to shape the final design direction.
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FABRICATION
Mockups & Fabrication
With the design direction set, I created mockups and 1:1 scale models to test form, proportions, and component placement—resolving issues like gear shift position and roof structure. This hands-on process refined both function and aesthetics. Using SolidWorks and Photoshop, I further developed the design, focusing on smooth, compact surfaces. Techniques like surface knitting and revolved surfacing helped maintain clean geometry. The final components were then scaled to 1:8 and prototyped using PLA plastic.
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2025